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Research & Publications

Faculty Accomplishments

Dr. Robert J. Petrausch, Chair

  • Transitioned to Chair from Full-time faculty role
  • Declared to date over 100 new majors in department
  • Created New Strategic Plan for Department
  • Revised the Mission Statement of Department
  • Lead faculty team that revised the Public Relations Curriculum for Fall 2013
  • Supported team that revised the Journalism Curriculum for Fall 2013
  • Selected faculty team for reaccreditation for department self-study that will lead to reaccreditation.
  • Helping with the transition of Ionian to the Mass Communication Department
  • Revised Content for Mass Communication Website
  • Introduced for Fall 2013 New Course on Digital Literacy and Practice
  • Provided guidance in conjunction with Graduate Director on new PR Cohort in Rockefeller Center, NYC. Launch Underway. Met Alumni in New York for consultation of new PR Program
  • Presented Paper/ Workshop at International Journalism Week at Abat Oliba University in Barcelona, Spain. College has formal agreement with Abat Oliba.
  • Hosting Alumni Event in Department with Advancement Office on April 25
  • Provided Support to Admissions for Open Houses, which included speaking engagement to over 150 families and guests at Iona.
  • Provide an advisement role for mass communications majors seeking job advice or internships.
  • Conducting search for two positions (full-time tenure track position for journalism concentration and clinical faculty position for TV/Video 

Jack Breslin 

  • Preliminary edition textbook Understanding Media Law and Ethics published, Cognella.
  • “Ethical Issues in a Rookie’s World,” review of Media Ethics at Work: True Stories from Young Professionals, Journal of Mass Media Ethics, Summer, 2013.
  • “Doing Ethics in Media: Theories and Practical Applications,” review of Doing Ethics in Media: Theories and practical Applications, Teaching Ethics, Vol. 13:1, 141-145. Fall, 2012.
  • Book chapter accepted for Public Relations Strategy in Action: A Casebook, publication summer.
  • Book chapter accepted for Sensationalism in 19th Century Journalism, publication summer
  • Book chapter accepted for Press and the Presidents, 2014 publication
  • Panel moderator, AEJMC Convention, “Teaching Media Law and Ethics Together,” Chicago.
  • Panel moderator, “Presidents and the Press: Love, Hate or Tolerance,” Symposium on 19th Century Press, Civil War and Free Expression, University of Tennessee Chattanooga.
  • Guest speaker, Catholic Alumni of New York, “Catholic values in the workplace,” December 2, 2012.
  • Appointed academic moderator for men’s and women’s water polo teams
  • Achieved club status for Society of Professional Journalists, Iona Student Chapter

Dr. J. Eggensperger 

  • Chaired committee to analyze and revise undergraduate journalism curriculum. Recommendations and adoption included elimination of four courses and design and implantation of seven new courses
  • Spearheaded an initiative to establish a cohort program for the MA in Public Relations in Manhattan, in keeping with Iona’s strategic plan and the enhance growth of the program
  • Continued long-term project to create assessment process for the graduate PR program, collecting data and refining processes
  • Researched and wrote a chapter on marketing communications of Land Rover for the Encyclopedia of Major Marketing Strategies, published by Golson Media. In production
  • Wrote a review of “The Passion of Tiger Woods” for Journalism History online. In revision.
  • Created and team-taught a course on Agency Operations with Dr. Redcross. Worked with Girls Scouts Heart of the Hudson to create communications plans and recommendations. The collaboration may result in a long-term service project with the council.
  • Continued as web master an editor of the newsletter for the Media Management and Economics Division of the Association for Education in Journalism and Mass Communication
  • Continued to serve on Faculty Senate and on Executive Committee of the Senate 

Dr. Nancy-Jo Johnson

  • Textbooks, study guides, manuals
  • Created 16 instructional videos, From PowerPoint to iTunes U: Creating and Posting Video Lessons on the Internet, for CELTIC, which are currently posted under Instructional Technologies on the CELTIC website (Nov . 2012)
  • Creative works published in juried media Under the Rug: A Look at Institutional Dishonesty.  Promotional Video for Iona College Council on the Arts.  Council on the Arts. (March 2013)       
  • Black Hair: Black Identity. Promotional Video for Iona College Council on the Arts.  Council on the Arts.     (Feb. 2012)
  • Faces of America. Promotional Video for Iona College Council on the Arts. Council on the Arts. (Nov. 2012)
  • Visual Arts Faulty Exhibition 2012. Promotional Video for Iona College Council on the Arts.  Council on the Arts.  (Sept. 2012)
  • Papers presented at conferences and workshops
  • Introduction to Camtasia Studio: From Screen capture to Video.  CELTIC workshop for Librarians. March 2013
  • From PowerPoint to Video: Posting e-Tutorials. CELTIC workshop for Librarians. Feb. 2013
  • Adobe Captivate: Effective Animation Techniques. Lodestone Online Seminar.
  • Improving Student Learning Outcomes: Tips for Enhancing Teacher Effectiveness. March 2013
  • Adobe InDesign: Interactive Documents.  Lodestone Live Online Seminar.  April 2013
  • New course design and implementation:
  • Created a new course, “Digital Presentations,” in which students learned to incorporate multimedia (including audio, video and animation) into live presentations. Fall 2012.
  • School or college-wide committee or project
  • Member, Iona College Council on the Arts
  • Photographed art exhibitions
  • Organized student videos for exhibition on ICTV Film Festival
  • Participated in all Iona College Open Houses, Meet the Students, and Activity Fairs
  • Participated in all Arts Council Openings
  • Attended department honors presentations
  • Photographed and videoed Gallery exhibits
  • Wrote proposal for SNL cameraman for Arts Council presentation with Student Affairs

Tony Kelso

  • Article: Still Trapped in U.S. Media’s Closet: Representations of Gender-Variant, Pre-Adolescent Children (In submission to Journal of Homosexuality)
  • On campus presentation: Connecting with Democracy: Social Media, Women, and the 2012 Elections. "Women’s History Month." Panel Participant, Iona College, March 2013.
  • Media punditry: The Newest Location of a Mitt Romney Ad. Marketplace [Radio broadcast]. Los Angeles:  American Public Media, July 2, 2012. WNYC News. New York: WNYC Radio, June 2012.
  • Political office:
    • 2012-Present: Secretary, Community Education Council, New York City Education District 6.
    • 2011-Present: Representative, Democratic New York County Committee (New York Assembly District 72, Election District 66).
  • Creative writing and projects: Producing a media campaign in association with “The Yes Men,” a social justice group that has been featured on television and in movies. 2012-Present.
  • Campus service:
    • 2012-Present:  Member of Iona College's Diversity Committee. (Elected chair in March 2013)
    • 2009-Present: Member of Iona College's Institutional Review Board.
    • 2012- Co-Central Planner of Iona College's "Week of the Peacemaker.

Natalie Redcross, Ph.D (Assistant Professor)

  • Conferences and Presentations:
NYSCA Regional Conference: Proposal submitted for October 2012 conference “And so it continues…Teenage Magazines and Their Focus on the Superficial”.
AEE Northeastern Regional Conference: Becket, MA, April 14-16, 2011
NSEE International Conference: Dallas, TX, October 19-21, 2011: Incorporating Communications and Community-Based Learning into any College Course: “An Interdisciplinary Approach”
Regardless of the discipline, college students must learn to be strong writers and effective communicators; integrate an interdisciplinary approach; incorporate community-based learning; strengthen writing and communications skills by including communications techniques.
  • Learn how to develop a course that allows you to:
Professional Development:              Attending Writing Retreat: June 22-23
Service Learning Webinars (approved by the Dean’s office) 2011
Professional Associations:                Public Relations Society of America
Association for Experiential Education
National Society of Experiential Education
  • MCO 413 Publicity Campaigns:
Revised as 20-30 percent practical, hands-on course, in which students develop a program or event for Iona students. Students designed and presented a 6-person guest panel, including VP of Communications at the YES Network and President of Verbify, LLC.
  • PR 615 Principles of Public Relations
Implemented interdisciplinary project with Dr. Smiljana Petrovic (Computer Science). CS and PR student collaborated on a project involving the building of a nonprofit database for the use of the Mass Communications Department.
  • MCO 410 Public Relations Case Studies
Revised as 20-30 percent service-learning course. Past clients include Ketchum Public Relations,
HOPE Community Services and Westchester Arc. Course description: Case studies of typical public relations problems in industry, labor, education, government, social agencies and trade associations.
  • New course design and implementation:
Co-designed and co-taught new course, PR 693EA Special Topic: Agency Operations, with Dr. Jim Eggensperger, professor of mass communication (Intersession, 2010). Client: Westchester Food Bank.
PR 693EA Special Topic: Agency Operations - A graduate course which simulates a high-intensity PR agency environment.  Students will work for a real client to produce a real PR project over the two weeks. Professional PR experience dealing with clients, deadlines and audiences. Course is open to grad students more than halfway through their programs who have taken principles of PR and Writing for Mass Media.
  • Awards
Plank Fellowship for Educators.
My host agency was Ketchum Public Relations, where I spent two weeks in July of 2011 as a Plank Fellow. Plank Fellowship for Educators Description:
Part of the Plank Center's mission is to help bridge the gap between the practice and education with the goal of encouraging dialogue and fostering greater understanding as we work together to develop outstanding public relations leaders.  An important initiative in furthering that mission is the Plank Center's Fellowship for Educators that brings practitioners and educators together for two weeks each summer. The fellowship program for public relations educators is designed with the dual purpose of exposing professors to current day-to-day operations of the public relations function and in creating an exchange of information and ideas that will enhance the professional development of both the educators and the practitioner-sponsors. Key beneficiaries are public relations students, who can be ensured that their professors are knowledgeable in the current practices and issues facing practitioners. In return, the educators use their own expertise to conduct at least one workshop or seminar for the staff of the sponsoring organization.  In addition, the educators may conduct research projects of value to the sponsoring organization.
Appointed Public Relations student Society of America (PRSSA) Iona Chapter adviser, 2012.
Public Relations Student Society of America 2012-present
Golden Key International Honour Society, 2010-2012
Committee Member: Iona College Task Force, 2011-2012
Guest Judge: served as judge of student papers at Beacon Conference at Westchester
Community College: June 1, 2012

Dr. Orly Shachar 

  • Awards
Best Faculty Paper, History Division of the Education in Journalism and Mass Communication
  • Conference Presentations:
Hopeful Transition to Parenthood: Metaphoric Mobilization in Web Framing of Fertility Clinics.  Association for Education in Journalism and Mass Communication (AEJMC) Annual Conference, Chicago, IL
Gender Roles in Paine's Writing. The International Conference of Thomas Paine Studies, New Rochelle, NY
If We Women Have an Equal Right with You in Virtue: The Framing of Women's Roles in the 1775 Occasional Letter on the Female Sex and in the 1975 Equal Rights Amendment Public Discourse (best faculty paper), AEJMC Southeast Colloquium, Tampa, FL.
  • Internship coordinator
Oversees more than 60 mass communication internships through the fall and spring terms of this academic year. More than half of the internships are undertaken in New York City.  Students select their own internship sites and most are offered assignments through vigorous application searches, similar to post-graduation job searches. Mass Communication majors intern for major broadcast organizations such as NBC and Fox Networks, print media such as Newsday and Cosmopolitan, public relations and advertising firms as well as .com platforms such as the Knot and

Mike Damergis - Media Director 

The Mass Com YouTube page now has well over 200 videos, 120 coming in the last school calendar year, with over 32,000 views since the site was created 18 months ago., the Mass Comm website, is just over 14 months old and now has close to 300 posts from students with the department. Content consists of video interviews, radio updates and blogs.
The Department Facebook page, Gaels Communications, keeps students up-to-date on internships, student's work in the Department and what events they're covering in the field. WICR, the school radio station is now completely online with a 24-hour presence on Live and a day-time/evening schedule on The station is now part of the broadcasting curriculum where students learn the professional aspects of the industry.
During the NFL season, students assist with the studio taping and editing of weekly fantasy football show that is carried online at
Off-campus interviews and reporting includes X-Factor star Carly Rose Sonenclare, Former Yankee CF Bernie Williams, Yankee Relief Pitcher Mariano Rivera, Giants WR Victor Cruz, New Rochelle Mayor Noam Branson, Ravens RB Ray Rice parade celebration, Mets 3B David Wright interview, New Rochelle Thanksgiving Parade, field trips to Citi Field (twice), MetLife Stadium (twice) and Rock station Q-104.3.
Assist in the internships at NBC Nightly News for three students, as well as possibilities with the NY Giants, WFAN, and CBS radio.