Dr. Robert Petrausch
Department Chair
Email: rpetrausch@iona.edu
Phone: (914) 633-2229
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Required Core Courses |
PR 604 Applied Communications Research
PR 605 Media Law and Ethics PR 609 Writing for the Media PR 615 Principles of Public Relations PR 616 Public Relations Campaigns PR 617 Media Relation PR 629 Converged Technologies for Public Relations |
21 Total Credits |
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Culminating Experience |
PR 980 Thesis/Project Preparation
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Thesis/ Project 6 Total Credits
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Elective Courses
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PR 601 Theories of Communication PR 611 Corporate Communication PR 613 Organizational Communication PR 618 Public Relations for Non-Profit Organization PR 621 Writing for Organizations PR 622 Electronic Graphics and Publication Design PR 623 Fundraising for Institutional Development PR 624 Business and Professional Presentations PR 625 International Communication PR 628 Public Relations for Entertainment and Sports PR 631 Integrated Marketing Communication PR 638 Investor Relations PR 639 Community and Government Relations PR 691-5 Special Topics in Communication PR 699 Internship in Communication PR 999 Independent Study in Communication |
9 or 15 Credits |
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Option A (Thesis/ Project) Graduation Equation: Core Courses (7) Thesis/Project (2) Electives (3) Total 36 Credits |
Option B (Culminating Experience)* Graduation Equation: Core Courses (7) Electives (5) Total 36 Credits * includes a 4-hour exam and a 10-page paper |
Graduation Requirements:
Completion of the required 36 credits, including the seven core courses and three electives for option A or five electives for option B.
A minimum 3.0 G.P.A.
Acceptance of the Thesis/Project or a Pass on both the Comprehensive Examination and 10-page paper
All requirements must be completed within five years from the date of entry in degree program.
The nine-credit online Advanced Certificate in Nonprofit Public Relations program is designedfor individuals with an academic background in communications, business or management who work and wish to enhance their knowledge of current public relations theories and practices.
Courses in the certificate are existing courses taught within the Master of Arts in Public Relations program that have been revised as online format. Students who are enrolled in the master’s degree program may complete the certificate if they request to do so and are approved by the department advisor.
For students who are not enrolled in the Master of Arts in Public Relations degree program, credits earned in the online certificate program may be applied toward the master’s degree program, provided the student applies and is fully admitted to the graduate program prior to completing the academic requirements of the certificate.
Requirements for the Advanced Certificate in Nonprofit Public Relations (3 credits each):
| PR | 618 | Public Relations for Nonprofit Organizations |
And two courses chosen from the following
| PR | 616 | Public Relations Campaigns |
| PR | 617 | Media Relations |
| PR | 621 | Writing for Organizations |
| PR | 631 | Integrated Marketing Communications |
| PR | 691 | Special Topics In Communication: International Communication for Nonprofit Organizations |
| Certificate Total | 9 Credits | |
Gainful Employment Program Disclosures: Pursuant with the Higher Education Opportunity Act of 2008 and other related regulations we are provided the following disclosures:
Advanced Certificate in Non-Profit Public Relations
Iona College 6-digit OPEID: 002737
Program Name and Length: Advanced Certificate in Non-Profit Public Relations
Students wishing to major in Mass Communication can make an appointment at the Mass Comm office, 3rd floor, Murphy Center.
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