Marketing Department Faculty List
Departmental Contact: Dr. Fredrica Rudell, Chair (914) 637-2748.
Full-Time Marketing Faculty :
Marketing and International Business professors at the Hagan School of Business are experienced scholars and business professionals. Many have worked in a business capacity for a number of years. All hold PhD degrees in Marketing and related fields. They are all dedicated teachers whose concern for their students as individuals extends well beyond the classroom. The result is proven instruction that will guide you throughout your career.
P. Everett Fergenson (PhD, University of Massachusetts)
E-mail: efergenson@iona.edu
Research interests include business/marketing ethics, consumer behavior, cross-cultural communication strategy and future forecasting. Teaches courses in Marketing Management, Sports Marketing, and Consumer Behavior.
Larry S. Goldstein (PhD, City University of New York/Baruch)
E-mail: lgoldstein@iona.edu
Research interests include direct marketing, data analysis methods and marketing on the Internet. Teaches courses in Principles of Marketing, Marketing Communications, and Marketing Strategy and Planning.
George V. Priovolos (PhD, City University of New York/Baruch)
E-mail: gpriovolos@iona.edu
Research interests include political risk assessment, event marketing, e-marketing, cross-cultural training, and European Union business strategies. Teaches courses in Marketing Management, International Marketing, Marketing on the Internet, International Advertising, and Services Marketing. Dr. Priovolos is involved with the International Business major and certificate, e-commerce certificate and distance learning courses.
Susan G. Rozensher (PhD, Columbia University)
E-mail: srozensher@iona.edu
Research interests include relationship marketing, business/marketing ethics, marketing research, marketing for nonprofit organizations, cause marketing, marketing education, consumer behavior, Internet marketing and consumer privacy. Teaches courses in Marketing Research and Principles of Marketing. Dr. Rozensher is faculty advisor to the Marketing Club.
Fredrica Rudell (PhD, Columbia University)
E-mail: frudell@iona.edu
Research interests include consumer attitudes toward sweatshop labor and "green" products, (shopping with a social conscience), consumer information processing, gender differences in consumer behavior, and internationalization of the business curriculum. Teaches Marketing Principles, Marketing Management, and Consumer Behavior. Dr. Rudell serves as department Chair, Marketing Internship Coordinator and International Business Coordinator/Advisor. She also chairs the Environmental Concerns Committee of the Peace and Justice Education Program.
Part-Time Marketing Faculty:
- Robert Burriesci, Adjunct Assistant Professor (MBA, Pace University)
- Christopher Consorte, Adjunct Assistant Professor (MS, New York University)
- John Finn, Adjunct Professor ( PHD, Southern Illinois)
- Guillermo Jimenez, Adjunct Associate Professor (JD, University of California, Berkeley School of Law)
- Richard N. Leibert, Adjunct Professor (MBA, New York University)
- Hugh J. McCabe, Adjunct Associate Professor (MBA, Iona College)
- David Seal, Adjunct Professor (MBA, New York University)
- Patrick J. Tormey, Adjunct Professor (MBA, Iona College)
- Maria Vittoria, Adjunct Assistant Professor (MBA, Adelphi University)