Marketing Club

The Marketing Club enables students to participate in activities that enrich their exposure to marketing in the "real world," with a focus on career development. Opportunities include the chance to interact with guest speakers, attend local conferences, and network with alumni.

The Marketing Club meets on alternate Thursdays during activity hour, and offers students opportunities to engage in marketing-related and social activities. Guest speakers discuss real-world marketing strategies and offer career advice. Field trips to companies and conferences bring marketing to life outside the classroom. Participation in the club's activities and government can provide valuable leadership training. The club is also a good place to meet other students and start building professional contacts.

Enrichment During The Academic Year:

The Marketing Club plays an important role in the department, hosting activities that enrich and expand upon students’ classroom experiences, allow them to explore and prepare for careers in marketing, and bring them in contact with professionals. The Club is one of the largest and most active on campus, contributing significantly to community service and providing many important programs to its members. Under the guidance of faculty advisor Dr. Susan Rozensher, and led by an enthusiastic and hard working President and Executive Board, the Marketing Club always has a busy and rewarding year!

Recent Guest Speakers:

  1. Tom Brown, Head Snackmaster, Lesser Evil Brand Snack Co
  2. Tyler Ricks, Senior Marketing Manager at Pepsico
  3. Lisa Sala, Director of Global Sponsorships at MasterCard International, and
  4. Brandon Steiner, Founder and CEO of Steiner Sports Marketing
  5. Riley McDonough (Iona alumnus), Vice President, ESPN Internet Group
  6. Simone Kelly, Founder and CEO, “Gots to Have It” Network
  7. Larry McNaughton, COO, Corporate Branding, LLC
  8. Andrew Morrison, Founder and President, Small Business Camp
  9. Edward P. Foy, Jr. (Iona alumnus), CEO, eFashion Solutions
  10. Amy Rapawy (Iona Hagan MBA alumna) VP- Marketing, JonesNY/Easy Spirit
  11. Denise Parchen (Iona alumna), Director of Research and Client Services, Right Angle Research
  12. Ruben Perez (Iona alumnus), Hot 97Promotions Manager, Emmis Communications
  13. Mike Hemingway, Worldwide Director, Ogilvy & Mather
  14. Fran Capo, Motivational Speaker, Author, Voiceover Artist
  15. Peter Rosaschi, Managing Director, Northwestern Mutual Financial Network
  16. Annie Banasik (Iona '05), Lapine Associates

We continue our tradition of inviting guest speakers to stay for lunch and informal discussion with groups of students and faculty.

Fundraising and Community Service Activities:

  • Fall and spring raffles
  • Homecoming
  • Renewal of the cell phone collection drive
  • Direct Marketing Day (a collegiate Conference held in New York)
  • Career Conference sponsored by New York Women in Communication, Inc.
  • Winter coat drive
  • Club Logo design contest
  • Project for NY Caledonian Club to promote Tartan Day
  • Thanksgiving Day Dinner for needy New Rochelle family

Marketing Club Executive Board for 2009-2010

President - Alex Giarrusso
Vice President - Emily Schneider
Secretary - Andrea Dellaca
Treasurer - Ralph Magliulo
SGA Representatives: Katie Herman
Event Coordinators: Nilton Duque and Joseph Jacob

Marketing Club Guest Speakers, 2009-2010:

October 1, 2009: Kevin Riveroll, Director of Sales & Marketing, YUMNUTS
October 29, 2009: Jason Miletsky, CEO, Creative Director, pfs marketwyse, and Michael Hand, VP, Strategic Planning, IMG Consulting

Meetings

Meetings are held on Thursdays at noon in Hagan 108

For more information about the Marketing Club, students should come to a club meeting, or contact Dr. Susan Rozensher, Faculty Advisor, at (914) 637-2749.

 


Previous Term

Marketing Club Executive Board

President - Jessica Brust
Vice President - John Gioia
Secretary - Sarah Maraglio
Treasurer - Alex Giarrusso
SGA Representatives: Kim Cirrito
Event Coordinators: Erika Webers and Zach Nilva

Marketing Club Guest Speakers:

October 9, 2008: Christina Barbero, Director and Phyllis Blake, Employee Relations Coordinator, Gerri Ripp Center for Career Development, Iona College
October 23, 2008: Dave Kerpen, "Chief Buzz Officer" of TheKBuzz.com
November 13, 2008: Anthony DeFrancesco, Vice President, Pitney-Bowes, Inc.
March 26, 2009: Linda Shapiro, VP Communications and Associate Director of the Coca Cola Classic account at MediaVest, NYC
April 6, 2009: Hoop-A-Thon fundraising event for Huntington's disease. Free throw shooting contest with prizes. $25 minimum donation to enter. Contact Jessica Brust for more information, to help with the event, or to participate
April 16, 2009: John Meindl, President, SportsBrandedMedia, Inc.