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Students Receive Hands-On Experiential Education

1/22/2016
Team Palatin Technologies: Professor John Politi; Interim Provost Vincent J. Calluzzo, Ph.D.; Kaitlyn Ragolia; Ryan Collins

Team Steiner Sports: Kelvin Joseph, COO, Steiner Sports; Kate Brodnax; Greg Bolte; Cassandra Gill
New Rochelle, NY (January 22, 2016) Learning through action, discovery and exploration are what two student teams experienced as a result of participating in Iona College’s Action Learning Program (ALP). This unique semi-independent semester-long external consulting program gave the juniors and seniors the opportunity to collaborate on projects for Steiner Sports and Palatin Technologies – both publicly traded companies.*

The culmination of their journey produced impressive results for both companies and were delivered through outstanding presentations at the conclusion of the program.

“Students selected to enroll in this course (BUS 425) must possess the necessary academic credentials, and just as important, the motivational spirit to succeed and represent Iona’s legacy of future leaders in our community,” said John Politi, adjunct professor and director of the Action Learning Program.

Team Steiner Sports, Kate Brodnax ’16, Cassandra Gill ’16 and Gregory Bolte ’17 was charged with determining recommendations to aid in increasing revenue for their host firm.

 “The purpose of our external consulting project is to provide a summary analysis of research for Steiner Sports to establish their internet presence both nationally and internationally, advance brand awareness and increase sales to the female demographic,” said Kate Brodnax ’16.

Team Palatin, led by Kaitlyn Ragolia ’16 and Ryan Collins ’16, was charged with recommending specific assessments and analysis to construct a commercial plan to support the product launch and necessary marketing efforts regarding Palatin’s newest drug, Bremelanotide. 
Both teams were congratulated by Vincent J. Calluzzo, PhD, interim provost and senior vice president for academic affairs, for their in-depth research and dedication to the concept of experiential learning – each ALP team invested over 125+ hours in course research and the preparation of their final recommendations in their roles as consultants.

“Both ALP teams were highly successful, congratulated and appreciated by their host firm liaisons for their fine work ethic and highly detailed constructive feedback,” said Politi.

About the Action Learning Program (ALP)
ALP is Iona’s first successful experimental learning course offered within its Business School curriculum.  As cited by the Association for Experiential Learning, “Experiential Learning is a philosophy and methodology in which educators purposefully engage with students in direct experience and focused reflection in order to increase knowledge, develop skills, and clarify vales.”  It is learning through action, discovery and exploration.  The Action Learning Program was introduced in 2013 and developed by Interim Provost and Senior Vice President for Academic Affairs, Vincent J. Calluzzo, PhD, and John Politi, Adjunct Professor and Director of the Action Learning Program.  At other fine institutions of higher education throughout the U.S., the ALP is only offered at the MBA-level.  Iona is the first to offer the ALP at the Undergraduate-level. 

*Steiner Sports Inc., is a wholly owned subsidiary of Omnicom Group, Inc., (NYSE: OMC) an American marketing and corporate communications holding company, headquartered in New York City. Omnicom's branded networks and specialty firms provide various services in advertising and public relations, including strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, and customer relationship management (CRM).

Palatin Technologies, Inc., (NYSE MKT: PTN) is a biopharmaceutical company developing targeted, receptor-specific peptide therapeutics for the treatment of diseases with significant unmet medical need and commercial potential. Palatin’s programs are based on molecules that modulate the activity of the melanocortin and natriuretic peptide receptor systems. Palatin’s primary product in development is bremelanotide for the treatment of female sexual dysfunction (FSD).

About Iona College:
Founded in 1940, Iona College is a private coeducational institution 20 miles north of Midtown Manhattan with a total enrollment of more than 3,900 students and an alumni base of 40,000-plus across the world. The College is a diverse community of learners and scholars dedicated to academic excellence and the values of justice, peace and service. Iona’s School of Business is accredited by AACSB International – a highly acclaimed distinction awarded to just 30 percent of business schools worldwide. In late 2014, PayScale ranked the MBA program in the School of Business as a national top 50 program for return on investment.

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