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David Haney '15MBA


Adjunct Professor

David is an accomplished sports and entertainment executive who applies his skills and experience to the development, sales and marketing of consumer and business-to-business brands and properties across all media.

Currently, he is the managing director of Joe Bosack & Co., a national brand consultancy specializing in higher education and collegiate athletics.

At his most recent sports property assignment, the Arena Football League, David was SVP of marketing and fan development. Prior, at the National Hockey League, he helped transition the NHL from a collection of teams to an attractive and marketable sports brand.
 

Sports, Entertainment, and Media Graduate Course:

MNG 697 – Managing Sports and Entertainment Facilities and Events (Fan Experience) (Spring, Mondays)