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David Sass


Adjunct Professor


Professor Sass is an experienced business executive with a proven track record for successful development and implementation of unique, brand and revenue building programs.

Since leaving SFX after it was acquired by Clear Channel during summer 2000, David has been a principal with Apel, Inc., providing strategic revenue development and consulting services to a variety of established and emerging entities, including: USTA (US Open and US Open Series), NBA Store, NY Mets, Major League Soccer, Miami Dolphins, SNY, NY Jets, NASCAR, The Color Purple, A Chorus Line and Chicago (Broadway and Tour), NHL, Procter and Gamble, Visa, etc.

Sports and Entertainment Graduate Course:

BUS 604 – Corporate & Event Marketing, Management and Hospitality in SE&M