Alison Munsch, Ph.D.
Alison Munsch is a seasoned, creative, innovative professional with a depth of experience in marketing research, strategy development and teaching of marketing, statistics and research topics at the college/university level. She is an analytics specialist, proficient in quantitative methods including multivariate analysis using SPSS and qualitative methods including the use of projective techniques. In addition, she is an effective insights storyteller and collaborative team player. With over 20 years of experience, she has a proven track record of identifying business opportunities, developing productive professional relationships and managing initiatives in support of effective business decision making.
Dr. Munsch is an Assistant Professor of Statistics at Iona College and also teaches marketing topics at the college. She is an entrepreneur and has worked in the capacity of research professional in premier organizations including The Gillette Company, Pepsi Cola Company, Kraft Foods and MetLife.
Dr. Munsch holds a Bachelor’s Degree in Psychology with a minor in Economics from City College of The City University of New York and a Master’s Degree in Applied Research from Queens College of The City University of New York. She is a Psychology Ph.D. from Saybrook University with a certificate in organizational consulting. She is an experienced RIVA© trained moderator and a Synecticsworld© trained facilitator.
She is a devoted wife and mother of two millennials.