Business Analytics (Minor)

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Why Business Analytics?

Business analytics refers to the models, methods, and tools used to gain insights and make data-driven business decisions. As organizations across all fields strive to refine their strategies to stay ahead of the competition, they seek out employees who can apply the concepts of business analytics to gain insight and solve business challenges. A minor in Business Analytics provides a foundation to students who want to complement their existing skills with the ability to use data to make better business decisions in any discipline.

Why Study Business Analytics at Iona?

You will be learning in Iona’s state-of-the-art LaPenta School of Business from professors with real-world experience. Additionally, the skills acquired in this program are applicable regardless of your chosen major and are a great addition to any degree. Not only that, our small class sizes mean that you will find support, personalized attention and encouragement from faculty as well as ample opportunity to network with your fellow students.

What You’ll Learn

You will learn quantitative methods and how to apply them to analyze data and provide useful information to decision makers.

Using the latest business analytics techniques, as well as software and programming languages such as Excel, SPSS, Palisades Decision Tools, R, and SQL, students in this program also gain an understanding of how to manage risk and handle challenges and opportunities more effectively.

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Career & Outcomes

The tools of Business Analytics are applicable across many diverse fields including marketing, finance, accounting and more. A minor in Business Analytics is a great complement to any degree and will enhance your marketability.

Job Titles

  • Marketing
  • Finance
  • Accounting
  • Human Resources
  • Product Development
  • Management

Program Highlights

Acquire In-Demand Skills

According to LinkedIn, business analysis ranks high on the 15 in-demand skills that move job candidates from consideration to hired.

Real-World Curriculum

Our hands-on, project-based curriculum helps students develop the skills they need in order to solve issues they’ll encounter in the contemporary business world.

Build Your Network

Pursuing this minor offers students the opportunity to build a strong network of peers who share a collaborative mindset in problem solving.

Find Out what an Iona Education Can Do For You

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Our scenic campuses, located just 20 miles from midtown Manhattan, truly do offer the "best of both worlds." Let us show you around, answer your questions and give you a feel of our tight-knit community.

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If you're considering applying to Iona, you're not alone! Since 2019, our new-student enrollment is up nearly 30%. Additionally, 99% of our first-year students receive institutional scholarships or grant aid.


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Drone image of campus from Summer 2022.
Four students smile and laugh on the terrace of the LaPenta School of Business.