Sports Business (Minor)

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Why minor in Sports Business?

The sports industry extends far beyond our favorite athletes or the teams we follow loyally each year. In fact, expertise in business concepts and practices plays a huge role in the success of sports leagues and competitive events. By studying sports business, you will not only get a window into the key business aspects of this exciting industry, but also gain valuable skills that can be applied to a variety of roles in any organization.

Why study Sports Business at Iona University?

Open to All Students

Pursue your interest in sports business – regardless of your major! This minor is open to any student as long as they have at least four full-time semesters left for their coursework.

Interdisciplinary Approach

The sports business minor is interdisciplinary and explores how traditional business fields such as finance and marketing relate to sports. In addition, students will take a course in facilities and events management that is designed and delivered by the Athletics Department.

Gain Hands-on, Real-World Experience

After the classroom courses have been finished, students complete a supervised internship in a sports organization. All students in the minor have the option of interning with the Iona Athletics Department. Alternatively, students who secure a business-related internship in sports outside of Iona may request that this placement count for their internship. This hands-on experience provides the perfect opportunity for students to apply what they’ve learned in the classroom to the world of sports business.

Explore Program Details & Courses

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LaPenta School of Business


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Careers & Outcomes

This minor is meant to supplement a student’s education in their chosen field with exposure to the business of sports.

Many Iona alumni have gone on to work in the business of sports whether professional, amateur or recreational. While these alumni did pursue bachelor’s and/or master’s degrees to achieve their positions, students in this minor will gain exposure to some of the same topics employees in sports business face day-to-day.

Job Titles of Iona Alumni Include:

  • Hospitality Coordinator
  • Director of Player Relations
  • Director of Media Sales
  • Financial Analyst
  • Account Manager

Employers where Iona alumni work in sports:

Adidas logo
Nike Logo
Under Armour logo
Puma Logo
NY Yankees logo
NY Mets logo
NY Giants logo
NYCFC logo
LA Galaxy logo
MLB Logo
Madison Square Garden logo
ESPN logo
NBC Sports Group logo
Fox Sports Logo

Sports Business Minor Program Highlights

Internship & Hands-On Experience

While students are free to pursue business-related internships in sports outside of Iona, they also have the option of interning with the Iona Athletics Department. Either option will allow students to apply what they’ve learned in the classroom to the real world and gain valuable hands-on experience.

Learn from Professors in the Field

Spanning topics such as sports marketing, financial management and events planning, classes in this minor are taught by professors with proven track records in their fields. The insights passed on to students come not only from the course materials, but the actual work experiences of their instructors as well.

Applicable Skills with a Focus on Sports

While sports business is the focal point of this minor, the skills gained can be applied across a variety of industries. Students can expect to develop skills around both financial and events management, marketing and much more.

Find Out What An Iona Education Can Do For You

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Drone image of campus from Summer 2022.
Four students smile and laugh on the terrace of the LaPenta School of Business.